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PORTFOLIO

PORTFOLIO

FOR THE RECORD

Charity campaign for Action on Hearing Loss to visualise and raise awareness about hearing loss within the UK.

SOLUTION

Using a vinyl record as a pie chart visual, advertisements and direct mail seek to educate the public on this topic. The public are invited to download the ‘For The Record’ app to learn more and join a treasure trail to win tickets to a benefit concert in aid of the charity.

 

Designed in collaboration with Alina Sazonova and Beth Riddell-Whitlock for YCN 2017/18.

BRIEF

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